The challenge to transmit into their web design: elegance, experience and values represented by the brand of Studio Davias. They had already had several websites so they knew very well all they did not want.
interior designsand decoration_
MARKET POSITIONING AND GLOBAL MULTICHANNEL DIGITAL MARKETING STRATEGY
The first contact with their homepage is a video that represents the brand and its values, and following content tells main areas in which Studio works.
A brief presentation where the main image is of their director, designer and ambassador of the brand.
In this section the most important thing was to explain a value proposal offered by the brand, maintaining a uniform line in the design. One of the most important points was to present implemented projects in a visual, attractive and correctly categorized way. The page ends with a form for customer acquisition.
We built a page with a purpose to have a user experience different from what other sites can offer.That’s why we incorporated an inspiration section, for those users who haven´t decided yet and who need to inspire from other designs.
As a conclusion, we would like to let the change of image of the website speak for itself in the perception of the clients, since the difference between before and after is quite noticeable.
Anyone who visits their decoration studio, browses their website or checks their social networks will notice that everything fits perfectly. Your corporate image online merges seamlessly.
Finally, it should be noted, that Studio Davias is positioned as one of the studios of the main interior design studios in the Marbella area.
Ideas are easy, implementing them is what is difficult, we focus on making them come true. That is why we observe and analyze execution in the different areas of the project.
From SEB Creativos, we planned and created a project based on a redesign with adaptation to its corporate image, starting with a restyling of the logo that would identify the brand with its new image. After we built a new website with solutions of how to show portfolios and generate a sales funnel.
In addition, this project was accompanied by a complete optimization in both, loading time and URLs, an on page – off page SEO strategy, AdWords campaigns, Facebook Ads and Mailing. All together has managed to position Davias in the Google’s first results, tripling the target traffic to the website and increasing attraction of potential customers.
We measure all what is done to control, control to direct and direct to improve..
Sources: Google Analitycs, Moz, AdWords and social networks.